Real-User Telemetry
90-day Core Web Vitals retention directly from real shoppers via ShopifyQL and edge beacons. Pinpoint exact slow scripts causing INP, LCP, and CLS drops.
FAIR-SCALE PRICING · NO FEATURE GATES
Simple, Transparent Plans
Every plan includes full access to our draft theme fixer, active script deferral embed, real shopper telemetry, and AI diagnostics. Pricing simply aligns with your Shopify store tier.
All features included on every plan. 15-day free trial on your unified Shopify bill.
Unified Architecture on Every Tier
Automated Theme Fixer
Safe draft sandbox remediation. Automatically applies liquid AST optimizations, resource preconnects, and script deferrals with zero risk to your live checkout.
Regression Alerts
Real-time email and Slack notifications when app installs, theme updates, or catalog changes degrade your store's mobile speed scores.
Why We Don’t Gate Speed Features Behind Expensive Enterprise Tiers
Most eCommerce software charges by feature: small stores get basic dashboards with disabled controls, while high-tier merchants unlock the actual automated fixes. We believe this model is backwards. A boutique merchant on Shopify Basic needs automated script deferrals and Core Web Vitals protection just as urgently as a multi-brand merchant on Shopify Plus.
Our pricing is directly aligned with your store’s Shopify tier because higher-volume stores generate millions of visitor beacon events, complex script loads, and continuous telemetry processing. Small stores pay less to keep overhead light; enterprise stores contribute fairly to infrastructure demands. Everyone gets 100% of the software.
THE FAIR-SCALE COMMITMENT
All 16 Performance & AI Capabilities Included on Every Tier
We never gate speed features behind expensive enterprise plans. Every tier gives you 100% access to automated script deferrals, draft theme sandboxes, live Core Web Vitals telemetry, and AI diagnostics.
| Technical Capability | Specification | Shopify Basic$15/mo | Shopify Standard$39/moPopular | Advanced$89/mo | Shopify Plus$189/mo |
|---|---|---|---|---|---|
Real-Shopper Telemetry & Core Web Vitals | |||||
| Performance History RetentionContinuous real shopper Core Web Vitals telemetry tracking over time.Included on all 4 tiers | 90 days | Included | Included | Included | Included |
| Shopify Native CWV MetricsShopifyQL integration for LCP, INP, CLS, and TTFB at 75th percentile.Included on all 4 tiers | Full RUM suite | Included | Included | Included | Included |
| Third-Party App Delay AttributionMeasure long tasks and main-thread delays correlated to specific app scripts.Included on all 4 tiers | Unlimited apps | Included | Included | Included | Included |
| Prioritized Speed Issue BacklogActionable bottlenecks ranked by impact on conversion and search ranking.Included on all 4 tiers | Unlimited issues | Included | Included | Included | Included |
| Cross-Store Industry BenchmarkingCompare your store speed against high-performing vertical merchant peers.Included on all 4 tiers | Included | Included | Included | Included | Included |
Safe Draft Sandbox & Theme Remediations | |||||
| Safe Draft Sandbox IsolationDuplicate active themes into [TurboLoad Optimized] drafts with zero live store risk.Included on all 4 tiers | 100% isolated | Included | Included | Included | Included |
| Multi-Theme Health AuditsAudit live and draft themes across CWV, architecture limits, accessibility, and SEO.Included on all 4 tiers | Unlimited themes | Included | Included | Included | Included |
| AI Theme Fixer RemediationsAutomated AST Liquid optimizations applied directly in duplicate draft sandboxes.Included on all 4 tiers | 2 /mo + add-ons | Included | Included | Included | Included |
| Instant 1-Click RollbackRestore your original theme anytime in Shopify Admin with a single click.Included on all 4 tiers | Included | Included | Included | Included | Included |
| Image & Media Optimization AuditAsset weight, lazy-loading, and responsive image tag audit.Included on all 4 tiers | Included | Included | Included | Included | Included |
Storefront Optimizer Theme App Extension | |||||
| Storefront Optimizer EmbedUltra-lightweight (<3.5KB gzip) theme app extension for active asset scheduling.Included on all 4 tiers | Active deferral | Included | Included | Included | Included |
| Non-Render-Blocking Script SchedulingIntelligently defers non-critical third-party chat widgets, pixels, and tracking tags.Included on all 4 tiers | Automated | Included | Included | Included | Included |
| Modern Resource Hints & PreconnectsAutomated dns-prefetch, CDN preconnects, and font-display: swap injection.Included on all 4 tiers | Automated | Included | Included | Included | Included |
AI Speed Engineer & Enterprise Governance | |||||
| AI Speed Engineer Chat AssistantConversational diagnostic engineer trained on Shopify theme performance architectures.Included on all 4 tiers | Full AI suite | Included | Included | Included | Included |
| Predictive App Impact SimulationsSimulate speed regressions and script payload before installing new Shopify apps.Included on all 4 tiers | Included | Included | Included | Included | Included |
| Speed Regression AlertsImmediate notifications when app installs or theme updates degrade your speed score.Included on all 4 tiers | Email & Slack | Included | Included | Included | Included |
| Executive Weekly Digest & ReportsAutomated performance summaries, client-ready PDF reports, and CSV exports.Included on all 4 tiers | Included | Included | Included | Included | Included |
| Unrestricted 15-Day Free TrialComplete access to all optimization tools and AI features before billing starts.Included on all 4 tiers | 15-day trial | Included | Included | Included | Included |
AI Theme Fixer: How Credits Work
Every paid plan includes 2 free theme fixer credits with your plan purchase. You can audit and preview themes for free at any time. When you want additional remediations without changing your monthly plan, purchase on-demand credit packs that never expire:
Starter Pack$9.993 Credits ($3.33 / run)Single theme launch or seasonal overhaul
Pro Pack$24.9910 Credits ($2.50 / run)High-growth brands testing multiple campaign themes
Agency Pack$49.9925 Credits ($2.00 / run)Agencies managing client themes and catalog updates
Frequently Asked Questions
What is TurboLoad’s Fair-Scale Pricing Commitment?
We believe speed optimization is foundational to eCommerce success and should never be locked behind artificial feature paywalls. Small merchants get the exact same powerful optimization and AI tools as enterprise brands. Pricing simply scales with your store's infrastructure telemetry volume and budget.
Which plan should I choose?
Simply select the plan corresponding to your current Shopify store plan: Shopify Basic for $15/mo, Shopify Standard for $39/mo, Advanced Shopify for $89/mo, or Shopify Plus for $189/mo. Every tier includes all features.
How does the 15-day free trial work?
Every tier includes a 15-day unrestricted free trial. You can duplicate your theme, apply automated script deferrals, audit apps, and verify your speed improvements before any billing begins.
What if my store is in transition or seasonal variance?
We believe in human-first merchant partnerships. If your current operational margins or seasonal transitions make your suggested tier feel out of reach, reach out to our team—we stand behind sustainable merchant growth.
How are Theme Fixer credits handled?
Every paid plan includes 2 free theme fixer credits with your plan purchase. If you need additional runs for multiple seasonal themes or campaign variants, you can add 3, 10, or 25-credit packs on demand that never expire.
How are estimated revenue impacts calculated?
All Core Web Vitals telemetry is measured directly from real shoppers. Potential revenue recovery and conversion gains are diagnostic approximations based on published eCommerce speed benchmarks (such as Google and Deloitte mobile studies). They represent guidance estimates rather than guaranteed earnings.
How does TurboLoad comply with Shopify theme modification policies?
TurboLoad strictly follows Shopify's Theme App Extension architecture. Real-time telemetry and script deferral operate through theme app embeds with zero modifications to live code. Code-level remediations run exclusively within duplicate draft sandboxes created with merchant authorization.
Is there any risk to my live store during optimization?
Zero risk. All automated optimizations take place in an isolated draft sandbox named [TurboLoad Optimized] Theme. Your live theme is untouched until you preview and explicitly publish.
Start your 15-day free trial today
Join forward-thinking Shopify merchants who fix Core Web Vitals safely in a draft sandbox before touching their live storefront.
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